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Bio
Elissa's work as an executive advisor, mentor and author will set you up for your next epic win. She helps techie and not-so-techie professionals create transformational online programs and businesses. 

And her lifehacks for resilience and happiness will have you smiling all the way across the finish line. 

Executive advisor. As a VP of Finance at Citibank, Director of Executive Leadership Programs at American Express, McKinsey & Co. consultant, and CEO of tech company Truly Accomplished, Elissa has advised some of the top performing companies and startups in the world to inspire higher performance and satisfaction.

Mentor and Author. Elissa has coached clients on work and life from the boardroom to the kitchen sink and back again. Her motivation research books include Managing Motivation, and Evidence-Based Productivity Improvement. Her latest offering of Calendaring Happiness is uplifting and practical.

Online programs and marketing funnel expert.  Today the world takes place online, and translating behavioral change there can be a steep learning curve.  Elissa provides done-for-you IP development, program builds and marketing funnels that close the gap between idea and impact for clients like AARP, foundations like ThinkShift and private businesses.

Survivor. Elissa was diagnosed with breast cancer during her first mammogram at 40. Let's just say, cancer never knew what hit it.

Urban cowgirl. Living happily ever after in Los Angeles, CA.
Elissa Ashwood, optimized marketing funnels, executive mentor, author and speaker
Encouragement to those dealing with cancer
Getting diagnosed with cancer is terrifying.  Getting treatment doesn't have to be.  After surgery, I faced 33 radiation treatments, one every day.  Rather than focus on how scary that was, I doubled down on resilience. I wanted to embrace being alive!  Especially if these were to be my last days.  I decided I would wear 33 dresses to my 33 radiation treatments.  This became a bit of a movement, with lots of people joining in.  

It made me randomly a little bit famous. UPMC, the hospital in Pittsburgh, PA where I was treated made this commercial.  It was directed by Gabriela Cowperthwaite who directed Blackfish about the whales at Seaworld.  She is very cool. Talk about five minutes of unexpected fame - this ad has been shown continuously for the last five years.  My face has graced buses, billboards, Steelers games, movie theaters and the Superbowl.  

Moral of the story - be your best self, you never know who's watching and getting inspired.
Speaking
I speak at selected invited talks.  

- on boosting your resilience 
- on creating happiness with your calendar
- on increasing engagement in your programs
- on creating urgent optimism in your online marketing

This clip is a bit old, but it was a great event. Picture me a bit rounder and wiser, like Mrs. Santa, and you'll be caught up.


Client stories
When you step back from all the technology and business, my most fulfilling moments are seeing changes in people's lives from the work we do. Some of these stories are from coaching, some from productivity improvement. I am grateful to these earlier clients and still love telling their awesome stories.  I hope they inspire you too.  For current services and client case studies, see specific services.
Errika: Learning to lead strategy
How proud am I when my clients tell me stories like this?

We took Errika's strategy and communication game to the top.

Errika has gone onto be second in command to multiple Superintendents and head of community relations as a respected and inspiring community leader.  


Karina: Pro career transition
Karina is such a rockstar.  Enjoy the energy of this fast track pro who made the transition from midlevel to senior exec. Since this video she's gone on to even bigger roles as textiles innovator, making an impact across industries.

Rent Jungle: Increasing sales
Meet Jon Pastor, successful entrepreneur and his team of salespeople. We worked to increase their sales 30% in the period we worked together largely by changing the mix of sales team activities.  Individually, we raised salesperson's productivity on average over 150%. The company was successfully acquired and continues to grow.

(Note: The specific services described here are no longer available, but we have other cool ways to increase sales.)

Suzanne and Audrey: Mother and daughter tackle her first career job in NYC
How can a high power mom provide support and also step back so her daughter can grow a career on her own?

Sometimes a little coaching can bridge the gap so the support doesn't get lost in the mother daughter relationship.

Kudos to Suzanne who went on to run global study programs and is now working from Cambodia!
Linda: Retiring to the beach
Linda worked her career at IBM, where she experienced huge changes in corporate America.  The career she once loved became extremely unpleasant. Early retirement became a matter of health.

She had always done everything by the rules, but dreamed of the freedom to play.  Cape Cod, Maine had always been her happy place. She and her husband had brilliantly purchased a beach cottage on Cape Cod and rented it out for decades until now they could finally live in it themselves full time at the beach.  We worked to help her find her freedom, have the fun she always wanted, and still have a beach-friendly retirement income.
Contact
Contact Elissa
in Los Angeles, CA
Copyright @ Elissa Ashwood 2017. All Rights Reserved. Los Angeles, CA.
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